Privacy Policy

1. Introduction

Maple Orchid ("we", "us", or "our") operates the website mapleorchid.com and provides equestrian tack, horse care and riding equipment. We are committed to protecting your personal information in accordance with Japan's Act on the Protection of Personal Information (APPI / 個人情報保護法) and the EU General Data Protection Regulation (GDPR) where applicable.

This Privacy Policy explains what data we collect when you browse our website, request a quote, place an order, or contact our team, and how that data is stored, used, and shared.

2. Data Controller

The entity responsible for your personal data is:

3. Information We Collect

3.1 Information You Provide Directly

When you enquire about leather tack, request a quote for saddles, subscribe to our updates, or contact us through our website forms, we may collect:

• Full name
• Email address
• Phone number
• Postal address (for shipping estimates or on-site consultations)
• Project details and specific requirements related to bridles

3.2 Information Collected Automatically

Our web server and analytics tools may automatically record:

• IP address together with approximate locality data
• Browser type, operating system, and device category
• Pages visited, time on site, and referral source
• Cookie identifiers (see our Cookie Policy)

4. How We Use Your Information

We process personal data for the following purposes:

• Fulfilling orders and requests: preparing quotations, processing orders for leather tack and stable supplies, and arranging delivery or service appointments.
• Communication: responding to enquiries about our equestrian tack, horse care and riding equipment, sending order-status updates, and providing after-service support.
• Website improvement: analysing browsing patterns so we can improve our product listings and the overall user experience.
• Legal compliance: meeting our obligations under Japanese commercial law and tax regulations.

5. Legal Basis for Processing

We handle personal data in line with APPI, specifying purposes before any collection takes place. Visitors from the EEA are protected by the following bases:

• Consent for mailing-list participation and activation of preference or analytics cookies.
• Contractual necessity when you request a quote or place an order.
• Legitimate interest in understanding how visitors browse our website so we can improve the experience.

We acknowledge the rights of California residents under the CCPA, including data access, deletion, and the right to opt out of data sales. No personal data is sold by us.

6. Data Sharing and Third Parties

We do not sell your personal information. We may share data with:

• Shipping and logistics partners for product delivery within Japan and internationally.
• Payment processors that handle transactions securely under PCI-DSS standards.
• Analytics providers that help us understand site usage (data is anonymised where feasible).
• Legal authorities if required by Japanese law or a valid court order.

7. International Transfers

We hold data within Japan. If operational needs require a transfer outside Japan, we enforce contractual protections in accordance with APPI Article 28 requirements.

8. Data Retention

We retain personal data only as long as necessary:

• Project enquiries and estimates: up to 24 months past the last touchpoint.
• Financial and delivery records: retained for 7 years under Japanese tax rules.
• Marketing contacts: held until the individual opts out.
• Log files: auto-deleted after 12 months.

9. Your Rights

Under APPI and, where applicable, GDPR and CCPA, you have the right to:

• Ask for a detailed account of the personal data we process about you.
• Correct inaccurate or outdated information.
• Request deletion of data that is no longer necessary.
• Withdraw consent for marketing communications at any time.
• Object to processing based on legitimate interest.
• Request data portability in a machine-readable format (GDPR).
• Opt out of personal data sale (CCPA) — we do not engage in such sales.

To exercise any of these rights, contact us at privacy@mapleorchid.com or call +81 86-225-7481. We will respond within 30 days.

10. Children's Privacy

Our website and services related to equestrian tack, horse care and riding equipment are not directed at children under 16. We do not knowingly collect personal data from minors. If you believe a child has submitted information to us, please contact us so we can delete it promptly.

11. Security Measures

SSL/TLS encryption covers the entire website. We restrict personal data access to designated staff and review our data-management practices on a recurring basis. Perfect security does not exist, but we implement proportionate measures to defend your information.

12. Changes to This Policy

Updates to this Privacy Policy may be made when our services or applicable regulations change. Material amendments will be indicated by a new date at the top of this page. We encourage you to review this page periodically.

13. Contact Us

If you have questions about this Privacy Policy or how we handle your personal data, please reach out: